Google Panda : Make your site Panda friendly
Panda is the Google algorithm that targets the low quality websites. However, there was some discussion about the content that Google is of low quality.
This has led many unhappy webmasters who believe their websites have misdirected. Google, keeping the secret of their algorithm, does not reveal much of what is considered a good content.
Because of this, most webmasters are unsure about qualifying and post-Panda. However, you can see some of the features of the websites that have benefited from this update and get some general tips to keep in the good books of Google.
1. Make sure your website template is spacious.
This is part of the two benchmarks and response criteria of the users. Test sites that are ranking well in the search results, users love spacious with plenty of white space.
This is intuitive, as busy crowded places are difficult for the eyes, while Web sites are spacious possible for the eye to rest due to the white space around the text. (This is also true in the real world - has noticed the high quality expensive supermarkets like Waitrose has wide hallways with shiny white floors and a feeling of space, while low-cost supermarkets such as Aldi have very narrow aisle as to compensate for the cheap products, they have to put in more stuff per square foot so they can make a profit. Users have been trained to think that shops world-class shopping are spacious and cost are crowded, and this expectation is now transferred online to browse websites).
2. Do not place too many ads on your page
And 'known for some time that users are put off by too many ads (one of the reasons Google has become so popular in the first place was because they had a site without advertising, unlike AOL and Yahoo). However, many webmasters looking to maximize income, can put many ads in the top half, as they can in order to get the shots.
Google clearly has decided to side with researchers and content companies that typically are used to have eight or nine groups of ads per page, was seriously wounded in the Panda update.
3. Improve the loading speed of your site
Users hate websites that take forever to load, and Google has warned for some time that you are starting to pick load page speed web site ranking consideration. To make matters worse, if users are back because a site does not load quickly, you will have a bad score panda machine learning.
As it happening, if you have excessive ads, the page will load slowly because the server has to call the poster for each ad. Therefore, the speed enhancement can be as simple as removing one ad.
By placing the images on the page, make sure that in JPEG not PNG, JPEG and load faster. While videos enhance the user experience, but also reduce the load of the page, so make sure you do not have more than one video per page.
You can also use Google Insights for PageSpeed of specific suggestions for their websites.
Finally, ask yourself if you really need to have the pop or hip bar on your site - the page slow loading and irritate visitors.
4. Be Social
Google has made it clear that they use social presence of a website to determine its significance. It also states that +1' s could be used as a signal for research positions in the future. So having an active community on Facebook, Twitter and Google + becomes an absolute necessity.
5. Avoid thin content
There is some evidence that the Panda update penalized sites that have a lot of content "thin" - pages that do not really add any useful information to visitors coming from search engines.
Go through your website page and improve articles. It's not just a matter of adding more words to the fluff of a page - you need to add useful information.
6. Avoid Duplicate Content
The problem of duplicate content is a hard, like content theft is exploding all over the web. A lot of scrapers use your RSS feed to automatically steal the full articles. You can stop this by simply setting the power settings to "short" or "short", so even if you draw on your food, all I get is the first paragraph.
7. Duplicate descriptions of meta
Often, a rookie is going to be difficult to codify a description of the goal of their main model, which means that the same description is displayed regardless of the post in your site load. Before Panda, Google was mild and usually came with their descriptions in place. Post-Panda, however, Google has concluded that duplicate meta descriptions means that someone is trying to game the search engine.
Then remove the descriptions in the model code, and then install the free plugins for adding to individual pages. This will help you create unique meta descriptions for each post and page of your site.
8. Be careful not to have any duplicated tag pages
Many webmasters use label pages as a way to add some internal links to their blogs. However, if you have too many orphans tag pages (pages of labels feature a single entry), you can end up with a lot of pages of labels that are duplicates because they have essentially the same message.
Take some "time to go through your website and make sure each page tag is unique and comes with a different set of messages so as not to duplicate in place.
9. Links to other trusted websites. Higher quality school around 2000 always linked to references. It was not quite full-blown academic writing references at the bottom, but instead hyperlinks sprinkled throughout the text so that users can click through to learn more about any topic you are referring to.
10. Avoid having too many affiliate links on a page.
Remember, with the Panda, came to look at the sites human evaluators, and when the sites were classified as good, bad and indifferent, and then analyzed the parameters of profile sites, and fed metrics in their algorithm.
11. Poison Words
Have you ever wondered how your email provider spam manages to catch and put them in the spam folder? Some of these traps is to email addresses blacklisted by the sender, but the other part of the spam trap involves scanning the text of the email and use Bayesian filter search "poisonous words." Normally are Bigrams or pairs of words that often appear in spam pages (usually because the spammer has taken a lot of cheap labor to produce pages and regurgitate clichés niche writers are writing in) .
Search engines also use these bigrams for spam. From the point of view of the panda, all I had to do was scan the sites of their quality assessors who identified themselves as "bad" and seeking common Bigrams the text, then your program algorithm to hunting them. You probably have a threshold for the appearance of these words - if they appear very often, so you know they have a spam or an affiliate site brings.
Conclusion
The above recommendations involve a lot of hard work. However, the Panda update is a sign of Google to improve and update your website, and make it more likely that a better position in search results. Sharing is sexy
Previous Entries
0 comments for this post
Leave a reply